Web & UX Design
Go Swiss Talent
What if moving to another country wasn’t the hardest part?
That question sat at the center of Go Swiss Talent.
Not how to attract more people, or how to look different, but how to explain something complex without overwhelming anyone.
Services:
•Product direction
• User Experience Design
• Web Design
• Web Development
Industry:
• Recruitment
• International Mobility
• Talent Acquisition
The team:
• Founder
• Co-Founder
• Design and development (me)
Year:
2025 - 2026
What is Go Swiss
Go Swiss Talent is a recruitment agency focused on international hiring and relocation to Switzerland.
They support candidates through the process of finding work and settling in, while also helping companies navigate the challenges of hiring from abroad.
The business itself is clear. Explaining it simply was the real challenge.
Project overview
When the project started, the founders came in with energy, ideas, and inspiration — lots of it.
Different styles, references, layouts, and features, all pulled from places they liked or admired.
The problem wasn’t creativity.
It was direction.
Early conversations shifted the focus away from visuals and toward intent:
Who is this for? What do they need first? What question are they trying to answer when they land here?
Once that became clear, the noise started to fall away.
Scope of work
The work focused on organizing the message before shaping the interface.
Inspirations weren’t discarded — they were filtered. Each idea had to earn its place by supporting either candidates or companies, never both at once. Content was structured to guide users through the process logically, instead of asking them to figure it out on their own.
The site was built in WordPress using Elementor, allowing the team to evolve content over time as the business grows. The structure was designed to hold complexity without showing it all at once.
This project is live and still evolving — by design.
Final result
The result is a platform that explains a complex service in a calm, readable way.
More importantly, the site gives the founders room to grow. New content, services, and insights can be added without breaking the structure. The product doesn’t try to do everything — it explains what matters, in the right order.
Why this matters
Good products often begin by saying no.
This project was a reminder that clarity doesn’t come from adding more ideas, but from choosing which ones to let go. When teams understand their audience and their goal, design becomes less about expression and more about responsibility.
And that shift changes everything.