{"id":2162,"date":"2025-12-17T08:40:37","date_gmt":"2025-12-17T08:40:37","guid":{"rendered":"https:\/\/mariagoudet.com\/?p=2162"},"modified":"2025-12-17T19:49:43","modified_gmt":"2025-12-17T19:49:43","slug":"arcos","status":"publish","type":"post","link":"https:\/\/mariagoudet.com\/es\/arcos\/","title":{"rendered":"Arcos"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"2162\" class=\"elementor elementor-2162\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0a70e35 e-con-full e-flex jltma-glass-effect-no e-con e-parent\" data-id=\"0a70e35\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-e658048 e-con-full e-flex jltma-glass-effect-no e-con e-child\" data-id=\"e658048\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e0a4481 e-con-full e-flex jltma-glass-effect-no e-con e-child\" data-id=\"e0a4481\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1612be2 jltma-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"1612be2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Arcos<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74de79b elementor-widget__width-inherit jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"74de79b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"399\" data-end=\"502\"><strong data-start=\"399\" data-end=\"502\">\u00bfC\u00f3mo comprar muebles para un espacio que a\u00fan no has visto?<\/strong><\/p><p data-start=\"504\" data-end=\"648\">Esa pregunta fue el punto de partida para Arcos.<br data-start=\"551\" data-end=\"554\" \/>No se trata de c\u00f3mo vender m\u00e1s decoraci\u00f3n, sino de c\u00f3mo reducir las dudas que surgen antes de cada compra.<\/p><p data-start=\"650\" data-end=\"749\">La premisa inicial fue que la gente no tiene problemas a la hora de elegir muebles.<br data-start=\"696\" data-end=\"699\" \/>Les cuesta imaginarlo en su propia casa.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-84b1464 jltma-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"84b1464\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/mariagoudet.com\/wp-content\/uploads\/2025\/12\/iphone-multiple-screens-mockup-1024x768.png\" class=\"attachment-large size-large wp-image-2164\" alt=\"\" srcset=\"https:\/\/mariagoudet.com\/wp-content\/uploads\/2025\/12\/iphone-multiple-screens-mockup-1024x768.png 1024w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2025\/12\/iphone-multiple-screens-mockup-300x225.png 300w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2025\/12\/iphone-multiple-screens-mockup-768x576.png 768w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2025\/12\/iphone-multiple-screens-mockup-1536x1152.png 1536w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2025\/12\/iphone-multiple-screens-mockup-scaled.png 2048w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2025\/12\/iphone-multiple-screens-mockup-16x12.png 16w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ed5ef20 e-flex e-con-boxed jltma-glass-effect-no e-con e-parent\" data-id=\"ed5ef20\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8f136a3 e-con-full e-flex jltma-glass-effect-no e-con e-child\" data-id=\"8f136a3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-247ab1d jltma-glass-effect-no elementor-widget elementor-widget-icon-box\" data-id=\"247ab1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tServicios:\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\t\u2022 Dise\u00f1o de experiencia<br>\n\u2022 Dise\u00f1o de interfaz<br>\n\u2022 Desarrollo de prototipos\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-821ffc7 elementor-widget-divider--view-line jltma-glass-effect-no elementor-widget elementor-widget-divider\" data-id=\"821ffc7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-458eb23 jltma-glass-effect-no elementor-widget elementor-widget-icon-box\" data-id=\"458eb23\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tIndustria:\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\t\u2022 Home D\u00e9cor<br>\n\u2022 Venta<br>\n\u2022 Tecnolog\u00eda emergente\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-40a6f33 elementor-widget-divider--view-line jltma-glass-effect-no elementor-widget elementor-widget-divider\" data-id=\"40a6f33\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef80bba jltma-glass-effect-no elementor-widget elementor-widget-icon-box\" data-id=\"ef80bba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tEl equipo:\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\t\u2022 Representantes de producto\n<br>\n\u2022 Ingenier\u00eda<br>\n\u2022 UX y Dise\u00f1o de producto (yo)<br>\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e348c6f elementor-widget-divider--view-line jltma-glass-effect-no elementor-widget elementor-widget-divider\" data-id=\"e348c6f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c70343c jltma-glass-effect-no elementor-widget elementor-widget-icon-box\" data-id=\"c70343c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tA\u00f1o:\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\t2021\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-01aeb0c e-con-full e-flex jltma-glass-effect-no e-con e-child\" data-id=\"01aeb0c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4c06f81 jltma-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"4c06f81\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Qu\u00e9 es Arcos<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ac3f11b elementor-widget__width-inherit jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"ac3f11b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"1049\" data-end=\"1270\">Arcos fue concebido como un producto en fase inicial que exploraba nuevas formas de comprar decoraci\u00f3n para el hogar.<br data-start=\"1141\" data-end=\"1144\" \/>La idea era combinar el comercio minorista con la tecnolog\u00eda emergente, permitiendo a los usuarios obtener una vista previa de los muebles en su propio espacio antes de comprarlos.<\/p><p data-start=\"1272\" data-end=\"1373\">El objetivo no era escalar<br data-start=\"1294\" data-end=\"1297\" \/>El objetivo era comprobar si esta forma de comprar pod\u00eda resultar natural en la vida real.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-49e20f5 jltma-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"49e20f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Descripci\u00f3n del proyecto<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7eec1ba elementor-widget__width-inherit jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"7eec1ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"1406\" data-end=\"1531\">El proyecto comenz\u00f3 como un MVP privado para explorar c\u00f3mo la realidad aumentada podr\u00eda respaldar las decisiones cotidianas, no solo impresionar a los usuarios.<\/p><p data-start=\"1533\" data-end=\"1711\">Desde el principio qued\u00f3 claro que no se trataba de ninguna novedad.<br data-start=\"1597\" data-end=\"1600\" \/>Si la experiencia parec\u00eda lenta, confusa o poco realista, la tecnolog\u00eda estorbar\u00eda en lugar de ayudar.<\/p><p data-start=\"1713\" data-end=\"1816\">El desaf\u00edo fue dise\u00f1ar algo que se integrara al proceso de compra en lugar de interrumpirlo.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-53385ee jltma-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"53385ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Alcance<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e591562 elementor-widget__width-inherit jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"e591562\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"1846\" data-end=\"1914\">El trabajo se centr\u00f3 en dise\u00f1ar para entornos reales, no ideales.<\/p><p data-start=\"1916\" data-end=\"2132\">Eso implic\u00f3 pensar m\u00e1s all\u00e1 de las pantallas. Las condiciones de iluminaci\u00f3n, el tama\u00f1o de las salas, las limitaciones de los dispositivos y el movimiento del usuario se convirtieron en parte del dise\u00f1o. Los objetos deb\u00edan sentirse arraigados en el espacio, no flotantes ni distorsionados.<\/p><p data-start=\"2134\" data-end=\"2353\">Eso implic\u00f3 pensar m\u00e1s all\u00e1 de las pantallas. Las condiciones de iluminaci\u00f3n, el tama\u00f1o de las salas, las limitaciones de los dispositivos y el movimiento del usuario se convirtieron en parte del dise\u00f1o. Los objetos deb\u00edan sentirse arraigados en el espacio, no flotantes ni distorsionados.<\/p><p data-start=\"2355\" data-end=\"2446\">El MVP fue dise\u00f1ado utilizando <strong>Figma<\/strong> para probar estas suposiciones con anticipaci\u00f3n, antes de comprometerse con una construcci\u00f3n m\u00e1s grande.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7121ae9 e-flex e-con-boxed jltma-glass-effect-no e-con e-parent\" data-id=\"7121ae9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3817335 e-con-full e-flex jltma-glass-effect-no e-con e-child\" data-id=\"3817335\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-99b7e2a e-con-full e-flex jltma-glass-effect-no e-con e-child\" data-id=\"99b7e2a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a42f10b jltma-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"a42f10b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"473\" height=\"1024\" src=\"https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Onboard-1-473x1024.jpg\" class=\"attachment-large size-large wp-image-673\" alt=\"\" srcset=\"https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Onboard-1-473x1024.jpg 473w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Onboard-1-139x300.jpg 139w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Onboard-1-11x24.jpg 11w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Onboard-1-17x36.jpg 17w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Onboard-1-22x48.jpg 22w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Onboard-1.jpg 563w\" sizes=\"(max-width: 473px) 100vw, 473px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c5eae63 e-con-full e-flex jltma-glass-effect-no e-con e-child\" data-id=\"c5eae63\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c575147 gallery-spacing-custom jltma-glass-effect-no elementor-widget elementor-widget-image-gallery\" data-id=\"c575147\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-gallery\">\n\t\t\t<div id='gallery-1' class='gallery galleryid-2162 gallery-columns-2 gallery-size-medium'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img decoding=\"async\" width=\"139\" height=\"300\" src=\"https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Ar.-view-2-139x300.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Ar.-view-2-139x300.jpg 139w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Ar.-view-2-11x24.jpg 11w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Ar.-view-2-17x36.jpg 17w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Ar.-view-2-22x48.jpg 22w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Ar.-view-2.jpg 375w\" sizes=\"(max-width: 139px) 100vw, 139px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"139\" height=\"300\" src=\"https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Onboard-139x300.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Onboard-139x300.jpg 139w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Onboard-11x24.jpg 11w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Onboard-17x36.jpg 17w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Onboard-22x48.jpg 22w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Onboard.jpg 471w\" sizes=\"(max-width: 139px) 100vw, 139px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"139\" height=\"300\" src=\"https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Ar.-view-3-139x300.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Ar.-view-3-139x300.jpg 139w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Ar.-view-3-11x24.jpg 11w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Ar.-view-3-17x36.jpg 17w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Ar.-view-3-22x48.jpg 22w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/Ar.-view-3.jpg 375w\" sizes=\"(max-width: 139px) 100vw, 139px\" \/>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"139\" height=\"300\" src=\"https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/AR-view-139x300.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/AR-view-139x300.jpg 139w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/AR-view-11x24.jpg 11w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/AR-view-17x36.jpg 17w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/AR-view-22x48.jpg 22w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2022\/12\/AR-view.jpg 375w\" sizes=\"(max-width: 139px) 100vw, 139px\" \/>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2d4a321 e-flex e-con-boxed jltma-glass-effect-no e-con e-parent\" data-id=\"2d4a321\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5cafeec jltma-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"5cafeec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Resultado<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7544259 elementor-widget__width-inherit jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"7544259\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"2475\" data-end=\"2609\">El resultado fue un prototipo funcional que permit\u00eda a los usuarios colocar y explorar elementos de decoraci\u00f3n en su propio espacio utilizando realidad aumentada.<\/p><p data-start=\"2611\" data-end=\"2884\">Durante las pruebas internas y las primeras demostraciones, los usuarios dedicaron m\u00e1s tiempo a interactuar con los productos que en las experiencias de navegaci\u00f3n tradicionales. La interacci\u00f3n aument\u00f3 a medida que ajustaban los objetos, los rodeaban y comparaban opciones en contexto, en lugar de confiar solo en la imaginaci\u00f3n.<\/p><p data-start=\"2886\" data-end=\"3153\">Si bien el proyecto se mantuvo en la etapa de MVP, valid\u00f3 una idea crucial: cuando las personas pueden ver los productos donde realmente los vivir\u00e1n, aumenta la confianza y disminuye la indecisi\u00f3n. La experiencia cambi\u00f3 la decisi\u00f3n de <em data-start=\"3104\" data-end=\"3123\">\"\u00bfMe gusta esto?\"<\/em> a <em data-start=\"3127\" data-end=\"3153\">\u201c\u00bfEsto encaja con mi vida?\u201d<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8f2a7c3 e-flex e-con-boxed jltma-glass-effect-no e-con e-parent\" data-id=\"8f2a7c3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0a0501e e-con-full e-flex jltma-glass-effect-no e-con e-child\" data-id=\"0a0501e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3b4fdd1 jltma-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"3b4fdd1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/mariagoudet.com\/wp-content\/uploads\/2025\/12\/Diseno-sin-titulo-7.png\" class=\"attachment-large size-large wp-image-2041\" alt=\"\" srcset=\"https:\/\/mariagoudet.com\/wp-content\/uploads\/2025\/12\/Diseno-sin-titulo-7.png 800w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2025\/12\/Diseno-sin-titulo-7-300x225.png 300w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2025\/12\/Diseno-sin-titulo-7-768x576.png 768w, https:\/\/mariagoudet.com\/wp-content\/uploads\/2025\/12\/Diseno-sin-titulo-7-16x12.png 16w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6ec675d e-con-full e-flex jltma-glass-effect-no e-con e-child\" data-id=\"6ec675d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fcd0fde elementor-widget__width-inherit jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"fcd0fde\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3 data-start=\"3675\" data-end=\"3711\"><strong data-start=\"3679\" data-end=\"3711\">Lo que este proyecto destac\u00f3<\/strong><\/h3><p data-start=\"3199\" data-end=\"3240\">La tecnolog\u00eda s\u00f3lo ayuda cuando desaparece.<\/p><p data-start=\"3242\" data-end=\"3459\">Este proyecto reforz\u00f3 la importancia de dise\u00f1ar herramientas emergentes en torno al comportamiento real, no a escenarios ideales. La realidad aumentada, el IoT y las nuevas interfaces solo tienen \u00e9xito cuando respetan el mundo f\u00edsico en el que viven los usuarios.<\/p><p data-start=\"3461\" data-end=\"3548\">El buen dise\u00f1o, en este caso, significaba saber cu\u00e1ndo dar un paso atr\u00e1s y dejar que la realidad hiciera el trabajo.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-600b4db e-flex e-con-boxed jltma-glass-effect-no e-con e-parent\" data-id=\"600b4db\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f7954ca elementor-widget__width-inherit elementor-post-navigation-borders-yes jltma-glass-effect-no elementor-widget elementor-widget-post-navigation\" data-id=\"f7954ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-navigation.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-post-navigation\" role=\"navigation\" aria-label=\"Post Navigation\">\n\t\t\t<div class=\"elementor-post-navigation__prev elementor-post-navigation__link\">\n\t\t\t\t<a href=\"https:\/\/mariagoudet.com\/es\/go-swiss\/\" rel=\"prev\"><span class=\"post-navigation__arrow-wrapper post-navigation__arrow-prev\"><i aria-hidden=\"true\" class=\"fas fa-angle-left\"><\/i><span class=\"elementor-screen-only\">Prev<\/span><\/span><span class=\"elementor-post-navigation__link__prev\"><span class=\"post-navigation__prev--title\">Go Swiss Talent<\/span><\/span><\/a>\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-post-navigation__separator-wrapper\">\n\t\t\t\t\t<div class=\"elementor-post-navigation__separator\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-post-navigation__next elementor-post-navigation__link\">\n\t\t\t\t<a href=\"https:\/\/mariagoudet.com\/es\/bohemia-bay-studio\/\" rel=\"next\"><span class=\"elementor-post-navigation__link__next\"><span class=\"post-navigation__next--title\">Bohemia Bay Studio<\/span><\/span><span class=\"post-navigation__arrow-wrapper post-navigation__arrow-next\"><i aria-hidden=\"true\" class=\"fas fa-angle-right\"><\/i><span class=\"elementor-screen-only\">Next<\/span><\/span><\/a>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Arcos How do you buy furniture for a space you haven\u2019t really seen yet ? 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